News Habits & Media

Americans flocked in record numbers to their favorite media sources for political news last fall. In this report, fans of newspaper, TV and online news sites tell how and why they differ.

The deteriorating conflict in Iraq was still the leading story line in the news last week. But the media were also tested by a terror false alarm, a major campaign trail gaffe, lethal weather, and the tragic death of a great athlete, according to the PEJ News Coverage Index.

The cable talkers didn’t have much to say about the State of the Union address, and the liberal hosts didn’t weigh in on Clinton’s presidential bid. But war and politics still managed to dominate the talk show agenda last week—even more so than the overall news coverage.

The increasingly crowded 2008 presidential field and the intensifying political battle over Iraq competed with President Bush’s State of the Union Address for media attention last week. But the PEJ index of the news also reveals that a series of smoldering global hotspots are now attracting more coverage.

How did the press cover the President’s State of the Union address? Did it emphasize his domestic policy agenda or did Iraq policy grab the headlines? Did the media focus on his appeal for another chance on Iraq or his defiance on that subject? A PEJ review of front-page headlines on the day after finds the answers.

If Time, Newsweek and U.S. News & World Report were hoping that 2006 would offset poor advertising numbers in 2005, they will be disappointed. The year-end figures are now in and they show that the number of ad pages at the three big newsmagazines barely inched up. The magazine industry generally, indeed, is suffering something of a malaise.

It may come as no surprise that the president’s Iraq strategy was the hottest topic on cable and radio talk shows last week. But the second edition of the PEJ Talk Show Index also reveals that the idea of a Barack Obama-Hillary Clinton battle for Democratic hearts and minds got tongues wagging and pundits pontificating.

The continuing debate over the president’s strategy for Iraq kept that subject atop PEJ’s News Coverage Index for the week of January 14-19. But the tale of kidnapped Missouri boys, a nasty blast of winter, and the Barack Obama bandwagon also generated major coverage in a busy and varied news week.

While the President’s plan to commit 22,000 more troops to Iraq dominated the media agenda last week, it was an even bigger story in the radio and cable talk show universe, according to the first edition of the new PEJ Talk Show Index. From Rush Limbaugh to Keith Olbermann, talk hosts across the political spectrum weighed in on the surge, mirroring the raging debate in Washington and throughout the country.

Twice as many Americans used the internet as their primary source of news about the 2006 campaign compared with the most recent mid-term election in 2002.