News Habits & Media

Summary of Findings Public interest in economic news soared last week amid continued stock market volatility and concerns about a possible recession. More than four-in-ten Americans (42%) followed news about the condition of the U.S. economy very closely and 20% listed this as the single news story they followed more closely than any other. That […]

The two leading Democrats once again attracted more coverage than any of their GOP rivals in the race for media exposure last week. But the GOP overall tipped the scales in what became a big boost for Mitt Romney, both in Michigan and in the media.

Summary of Findings There has been no shortage of drama in either party’s early presidential primaries, but in the public’s view the Democratic contest has been far more compelling. Four-in-ten Americans (40%) say they find the Democratic primary race very interesting, nearly double the proportion describing the Republican race as very interesting (21%). While press […]

The two biggest names in talk radio are telling their listeners how to separate the real conservatives from phonies. And some hosts seemed to “cover” the campaign by becoming part of the story.

John McCain and Hillary Clinton both walked away with crucial New Hampshire victories but the Arizona Republican trailed the New York Democrat badly in the battle for media attention. And why the media treated Mike Huckabee’s third-place finish much differently than John Edwards’.

Summary of Findings The internet is living up to its potential as a major source for news about the presidential campaign. Nearly a quarter of Americans (24%) say they regularly learn something about the campaign from the internet, almost double the percentage from a comparable point in the 2004 campaign (13%). Moreover, the internet has […]

The internet is living up to its potential as a major source for news about the presidential campaign. Nearly a quarter of Americans (24%) say they regularly learn something about the campaign from the internet, almost the double the percentage from ...

Thursday night’s Republican debate in South Carolina in the wake of John McCain’s comeback victory in New Hampshire and Mike Huckabee’s surprising win in Iowa emphasized what a difference one week can make in the nomination process. And in terms of who will get the nod, it raises more questions than answers. Sen. McCain’s win […]

Summary of Findings In the wake of his victory in the Jan. 3 Iowa caucuses, Barack Obama for the first time supplanted Hillary Clinton as the most visible presidential candidate. Overall, 38% of Americans say they heard the most about Obama in the days immediately after the caucuses (Jan. 4-7), while 28% named Clinton as […]

It wasn’t quite “Dewey Defeats Truman,” but after the Jan. 8 Granite State primary confounded many of the pollsters and pundits, one of the key story lines that emerged in coverage of the McCain and Clinton victories was the media’s proclivity to predict and pre-analyze the results.