Race & Ethnicity

We asked public K-12 teachers, teens and U.S. adults how they see topics related to race and LGBTQ issues playing out in the classroom.

While Black-owned businesses have grown significantly in the U.S. in recent years, they still make up a small share of overall firms and revenue.

76% of Black adults say they at least sometimes get news on TV, compared with 62% of both White and Hispanic adults and 52% of Asian adults.

As a shop that studies human behavior through surveys and other social scientific techniques, we have a good line of sight into the contradictory nature of human preferences. Here's a look at how we categorize our survey participants in ways that enhance our understanding of how people think and behave.

While Black adults define personal and financial success in different ways, most see these measures of success as major sources of pressure in their lives.

Black adults in upper-income families are about twice as likely as those in lower-income families to say they are extremely or very happy.

40% of Black Americans say that the issues and events most important to them are often covered, and similar shares of Asian (38%) and Hispanic (37%) adults say the same.

Across more than 20 countries surveyed, a median of 91% say being able to speak their country’s most common language is important for being considered a true national. And 81% say sharing their country’s customs and traditions is important for true belonging.

The number of Black people living in the United States reached a new high of 47.9 million in 2022, up about a third (32%) since 2000.

Key statistics and data about the demographic, geographic and economic characteristics of the U.S. Black population.