6 facts about the electorate on midterm day
Six facts about the 2014 electorate culled from Pew Research surveys and analyses during this midterm year.
For most voters, congressional elections offer little drama
Most eligible voters -- typically 8-in-ten or more -- live in House districts with little or no real competition between candidates and parties.
Cell Phones, Social Media and Campaign 2014
28% of registered voters use their cell phone to follow political news, and 16% follow political figures on social media.
The Party of Nonvoters
Survey Report With just four days before the midterm elections, the spotlight understandably is focused on the estimated 40% of voting age adults who are expected to show up at the polls next Tuesday. There has been less attention on the much larger share who most probably will not. As in past elections, nonvoters 1 – […]
Interest in midterms may be low, but local TV awash in political ad spending
Local TV has been receiving the largest portion of political media spending for at least a decade, but the share it consumes and the total dollars reaped continues to grow.
Heading into midterms, Americans still as bummed out as they were in 2012, 2010
Despite somewhat better feelings about the economy, Americans' collective mood is much the same as it was ahead of the last two general elections.
Latino Support for Democrats Falls, but Democratic Advantage Remains
Democrats maintain a wide, but diminished, advantage among Hispanic registered voters, 54% of whom say a candidate's position on immigration is not a deal-breaker in determining their vote.
Registered voters, likely voters, turnout rates: What does it all mean to 2014 election forecasts?
How many Americans are likely to vote, and which voters in the survey are the likely voters? Important as these questions are, there is almost no consensus among the pollsters as to how to identify each of these groups.
Fewer Voters Report Getting Robo-Calls, Campaign Ads Still Pervasive
Survey Report Voters are reporting roughly similar levels of contact from political campaigns and groups as four years ago, with one notable exception. The share of voters who say they have received a phone call about the election has fallen 12 points since mid-October 2010, from 59% to 47%. This decline has been driven by […]
As Midterms Near, GOP Leads on Key Issues, Democrats Have a More Positive Image
Survey Report With less than two weeks before the midterm elections, the Republican Party holds significant leads on several major issues. Voters say the GOP could do a better job than the Democrats on the economy, and the Republicans hold double-digit advantages on both terrorism and the budget deficit. However, the Democrats have advantages on […]
