report | Jan 4, 2008

The Media Verdict on the Iowa Caucuses is Loud and Clear

The media were busy anointing winners after the Jan. 3 Iowa caucuses. And the theme of change and surprise also resonated throughout much of the commentary. But a PEJ look at the caucus post-mortems finds that perhaps the most distinct aspect of the coverage was the certainty that something major had occurred that night in Iowa.

report | Jan 4, 2008

Obama’s YouTube moment

Barack Obama makes an early play for "YouTube moment of the 2008 campaign"

report | Dec 13, 2007

Oprah Boosts Obama’s Visibility

Summary of Findings Oprah Winfrey’s well-publicized appearances with Barack Obama have raised Obama’s visibility, especially among African Americans. Roughly a quarter of Americans (26%) say they have heard more about Obama recently than any other presidential candidate, up from just 10% in November. Meanwhile, though Hillary Clinton remains the most visible candidate overall, the proportion […]

report | Dec 7, 2007

Iowa, NH Voters Heavily Courted, Dems Have Edge in Personal Contact

Summary of Findings Voters in the early primary states of Iowa and New Hampshire are being inundated with mail, phone calls and other contacts from the presidential campaigns. In particular, overwhelming majorities of likely voters in both states have received pre-recorded calls, or “robo-calls,” about the campaign. However, far more Democratic voters than Republican voters […]

report | Nov 29, 2007

Immigration Takes Center Stage at GOP YouTube Debate

In a format the public says it prefers -- "regular people," not journalists, posing the questions -- immigration emerged as the hot-button issue. Were the candidates' answers in sync with GOP voters' opinions?

report | Nov 5, 2007

Obama, Huckabee, and a Feisty Philly Face Off

The presidential race was easily the biggest story in the media last week. But while much of the coverage focused on the attacks on Hillary Clinton at the Democrats’ Drexel University debate, the press also reassessed several other candidates.

report | Oct 29, 2007

The Invisible Primary – Invisible No Longer

How have the news media covered the early months of the 2008 presidential election? Which candidate enjoyed the most exposure, which the best, and which the worst? With the race starting so early, did the press leap to horse race coverage from the start? A study by PEJ and Harvard’s Shorenstein Center has answers.

report | Oct 23, 2007

Modest Interest in 2008 Campaign News

Summary of Findings The 2008 presidential campaign began much earlier than usual, but public interest in the campaign is at most only modestly higher than in previous campaigns. While Democrats are following the campaign more closely than at the same stage in previous primary contests, Republicans are no more engaged than in the past, resulting […]

report | Sep 4, 2007

Fred Thompson’s Online Campaign Is in Full Swing

When he formally enters the 2008 race this week, former Sen. Fred Thompson can behave in all ways like a presidential candidate. But on his "testing the waters" website, I'mwithFred.com, he's already been busy reaching out to supporters.

report | Sep 4, 2007

Fred Thompson’s Campaign Web Site Was Already in Full Swing

Now that Fred Thompson has formally announced his candidacy for President, his live campaign can begin to match the vigorous cyberspace campaign he's been running for months. In a follow-up to a July 12 report on the Web sites of the other Presidential hopefuls, PEJ finds that Thompson’s full-service site is among the most sophisticated of anyone running--even before he had declared.

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