News Content Analysis

The debut of Fred Thompson as a GOP debater helped make last week the second-biggest week of the year in the talk show universe for the 2008 presidential campaign. But so did a talk brouhaha over a more tangential topic involving the debate. Also, conservative Michael Savage lets a conservative pundit have it.

Summary of Findings In the news last week, no single story captured the interest of the American public. The war in Iraq was the most closely followed news story — 26% of the public followed news of the war very closely and 20% listed this as their most closely followed story. The shooting at a […]

While crime coverage may seem like a staple of our news diet, last week was actually unusual in that three frightening stories of random violence generated coverage—with two making the top-10 story list. When it comes to crime however, the media attention span is usually short-lived.

After years of anticipation, News Corp. launched its Fox Business Network in October 2007. While other rivals to CNBC have struggled, Wall Street is bullish on the potential of Fox’s chances in what has emerged as a lucrative and growing market.

Summary of Findings When asked about which issues, if any, get too much attention from the news media, fully 40% of the public cites celebrity news. That is more than three times the number citing any other subject. About one-in-ten Americans (12%) say the news media has devoted too much attention to the Iraq war, […]

While the rest of the media were focused on private security contractors in Iraq last week, the cable and radio talk hosts spent their time continuing to argue over a controversial phrase by Rush Limbaugh. Plus, another remnant of the Anna Nicole Smith saga makes the top-10 list.

For years, journalists struggled to report on the activities the private security firms in Iraq, companies who functioned in some ways as private armies. But last week, when the story of one such company moved from the streets of Baghdad to the hearing rooms on Capitol Hill, the media shed more light on the mystery.

Summary of Findings Iranian President Mahmoud Ahmadinejad’s visit to the U.S. drew a large news audience last week. Aside from the Iraq war it was the most closely followed news story, with 23% of the public following the story very closely, and 14% listing it as the single news story they followed most closely. Ahmadinejad’s […]

Yes, newsmakers like Iranian President Mahmoud Ahmadinejad and Democratic frontrunner Hillary Clinton were major topics in talk media last week. But it was two of the hosts themselves, Rush Limbaugh and Bill O’Reilly, who inspired some of the most passion.

Iranian President Mahmoud Ahmadinejad’s speaking trip to New York proved irresistible for the news media last week. But once you got past the hype, the politics, and the First Amendment debate, how much did we learn about Iran?