Media Industry

Report Summary According to the latest Times Mirror monthly News Interest Index, most Americans (55%) think that the press is unfair in the way it covers the Vice President. Only one in three Americans (33%) regard coverage of him as fair. Republicans and Independents were more likely than Democrats to be critical of the way […]

Report Summary In the afterglow of victory in the Gulf the public offers little criticism of the press for the way it covered the war and shows almost no reservations about the military restrictions placed on war news. Over eight in ten Americans rated news coverage of the war as excellent or good, with fully […]

Report Summary The American public gives high marks to media coverage of the war in the Gulf at the same time as it calls for increased military control of how the news is covered. A fifty-seven percent majority believes that the military should increase its control over reporting of the war while 34% believe that […]

Report Summary As the crisis in the Persian Gulf approaches its climax, the public remains riveted to the story, with 59 percent of survey respondents saying they are following developments very closely and 66 percent saying they have given a great deal of thought to the question of using military force against Iraq.

Report Summary American voters gave the press a C+ grade for its coverage of the 1990 campaign, but that is a substantial improvement over the D+ grade the press received for its coverage of the 1988 presidential campaign. The press received better ratings than the parties and the campaign professionals for Election ’90. In 1988, […]

Report Summary Americans remain as attentive as they were a month ago to events in the Persian Gulf. Sixty-three percent of the public are following news about the Iraqi occupation of Kuwait and the deployment of U.S. forces to the Persian Gulf very closely. Our August survey showed an only marginally higher level of interest […]

Report Summary Two momentous news stories engaged the attention of a majority of the American public over the past four weeks. Nearly three in four Americans (73%) followed very closely news about the destruction caused by the San Francisco earthquake while half the public (50%) followed closely the recent news about the opening of the […]

Report Summary Two stories over the past four weeks are distinguished by how much and how little attention Americans paid to them. Reports of the amount of destruction caused by Hurricane Hugo were very closely followed by 60% of Americans, making it the third most closely followed story out of the 71 tracked by the […]

Report Summary News about the crash of a United Airlines DC-10 in Iowa, and the American hostages in the Mideast, were the only stories followed very closely by large percentages of Americans in early August. The Sioux City air disaster and the murder of Marine Lt. Col. Higgins and related Mideast events, were closely followed […]

Report Summary Public perceptions and priorities are changing as the new administration begins its effort to deal with the nation’s economic problems. This new Times Mirror survey identifies five important elements of public opinion that have significant implications for economic policy alternatives. These trends and dispositions emerge from an analysis of the findings of 2000 […]