report | Sep 7, 2016

Text Message Notification for Web Surveys

By Kyley McGeeney and H. Yanna Yan Text messaging has grown in popularity in recent years, leading survey researchers to explore ways texts might be used as tools in the public opinion research process. In the U.S., at least, researchers must obtain consent from respondents before they are permitted to send an automated text. This […]

report | Aug 1, 2016

Flashpoints in Polling

Many people wonder: Can polls be trusted? The following essay contains a big-picture review of the state of polling, organized around a number of key areas.

report | May 2, 2016

Evaluating Online Nonprobability Surveys

Online nonprobability surveys are fast, cheap, and increasingly popular. We compared nine samples and found that accuracy varied substantially.

report | Apr 8, 2015

Building Pew Research Center’s American Trends Panel

In early 2014, Pew Research Center set out to build a probability-based panel – the American Trends Panel – to supplement our traditional method of data collection in the U.S. – the random digit dial (RDD) telephone survey. Here's how we built and managed the panel, and what we learned from it in 2014.

report | Apr 1, 2015

App vs. Web for Surveys of Smartphone Users

Pew Research Center methodologists examine the efficacy of intensive data collection with a probability-based panel and the differences in participation and responses when using a smartphone app as opposed to a web browser for a study of smartphone use.

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