Home Broadband Adoption 2006
Adoption of high-speed internet at home grew twice as fast in the year prior to March 2006 than in the same time frame from 2004 to 2005. Middle-income Americans accounted for much of the increase.
Seniors and Teens: Not So Different
Fully 87% of teens go online, compared to just 32% of Americans age 65+. This leads, of course, to a wide gap when it comes to computer skills; there is less of a gap when it comes to the some of the activities each group pursues online.
A Cell Phone Solution: Supplementing RDD Samples with Cell Phone Interviews
The representativeness of technology surveys might benefit by supplementing random digital dial survey samples with samples of cell phone users.
Increasingly, Americans Prefer Going to the Movies at Home
The start of the summer blockbuster movie season has Hollywood hoping for the usual stampede to the theaters, but now more than ever, the place that most Americans would rather watch movies is under their own roof.
The Cell Phone Challenge to Survey Research
Summary of Findings A growing number of Americans rely solely on a cell phone for their telephone service, and many more are considering giving up their landline phones. This trend presents a challenge to public opinion polling, which typically relies on a random sample of the population of landline subscribers. A new study of the […]
Cell phones and survey research
A growing number of Americans rely solely on a cell phone for their telephone service, and many more are considering giving up their landline phones. This presents a challenge to the kind of public opinion polling done by the Pew Internet & Ameri...
It’s Not You, It’s the Way You Write
It’s not just internet dating services that are changing the way people meet and court each other...
The New Media Ecology: How the Internet is Changing Consumer Behavior and Expectations
Lee Rainie describes the changes introduced into the consumer world by the internet, the cell phone, and other technology devices. And he covers some of the major implications of those changes for organizations and businesses that deal with consum...
Internet Penetration and Impact
Internet penetration has now reached 73% for all American adults. Internet users note big improvements in their ability to shop and the way they pursue hobbies and personal interests online.
The Internet’s Growing Role in Life’s Major Moments
60 million Americans say that the internet helped them make big decisions or negotiate their way through major episodes in their lives.
