As a shop that studies human behavior through surveys and other social scientific techniques, we have a good line of sight into the contradictory nature of human preferences. Here's a look at how we categorize our survey participants in ways that enhance our understanding of how people think and behave.
To offer a taste of the variety of topics the top-ranked podcasts represent, and to give a sense of what podcast listeners experience, we compiled clips from the shows we studied.
Read about some of the ways focus group participants with ties to different faith traditions explain the complex relationship of religion and culture in their lives.