Jeffrey Gottfried is an associate director of research at Pew Research Center, where he focuses on the public’s views, habits and experiences around the internet and technology, and its impact on society. He has authored or co-authored a number of reports, including ones about Americans’ digital news habits, trust in social media as a source of information, and views and experiences around misinformation. Jeffrey is an expert in a range of methodological areas, including U.S public opinion, content analysis, and focus groups. Prior to joining the Center, Gottfried was a Postdoctoral Fellow at the Annenberg Public Policy Center and received his Ph.D. in communication from the Annenberg School for Communication at the University of Pennsylvania.
Americans’ Social Media Use
YouTube and Facebook are by far the most used online platforms among U.S. adults. But TikTok's user base has grown significantly in recent years: 33% of U.S. adults now say they use it, up from 21% in 2021.