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Home Research Topics Internet & Technology Emerging Technology Artificial Intelligence
Pew Research CenterFebruary 9, 2023
Public Awareness of Artificial Intelligence in Everyday Activities

About a quarter of U.S. adults have heard a lot about artificial intelligence

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About a quarter of U.S. adults have heard a lot about artificial intelligence

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Public Awareness of Artificial Intelligence in Everyday Activities
Higher levels of education and income tied to greater awareness of artificial intelligence in daily life
About a quarter of U.S. adults have heard a lot about artificial intelligence
American Trends Panel recruitment surveys
Invitation and reminder dates, ATP Wave 119
American Trends Panel weighting dimensions
Sample sizes and margins of error, ATP Wave 119
Final dispositions, ATP Wave 119
Cumulative response rate as of ATP Wave 119
Scale reliability and factor analysis
Two-parameter item response theory analysis
Test information function for awareness of artificial intelligence in daily life scale
Half of Americans or more aware of common uses of AI, but fewer can identify AI’s role in all six examples
U.S. adults with higher levels of education and income demonstrate greater awareness of AI in daily life
Americans who regularly use the internet are more likely to be aware of AI in their lives
Adults with higher awareness of artificial intelligence are more likely to report frequent interaction with AI
Just 15% of Americans are more excited than concerned about increased use of AI in daily life

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