Numbers, Facts and Trends Shaping Your World
Newsletters Press Donate My Account Contacted By Us?
Pew Research Center Logo

Read our research on: Gun Policy | International Conflict | Election 2024

Pew Research Center Logo
Research Topics
All PublicationsMethodsShort ReadsTools & ResourcesExpertsAbout
Topics
Politics & PolicyInternational AffairsImmigration & MigrationRace & EthnicityReligionAge & GenerationsGender & LGBTQ
Family & RelationshipsEconomy & WorkScienceInternet & TechnologyNews Habits & MediaMethodological ResearchFull topic list
Regions & Countries
Asia & the PacificEurope & RussiaLatin AmericaMiddle East & North AfricaNorth AmericaSub-Saharan AfricaMultiple Regions / Worldwide
Formats
FeaturesFact SheetsVideosData Essays
Research Topics
Topics
Politics & PolicyInternational AffairsImmigration & MigrationRace & EthnicityReligionAge & GenerationsGender & LGBTQFamily & RelationshipsEconomy & WorkScienceInternet & TechnologyNews Habits & MediaMethodological ResearchFull topic list
Regions & Countries
Asia & the PacificEurope & RussiaLatin AmericaMiddle East & North AfricaNorth AmericaSub-Saharan AfricaMultiple Regions / Worldwide
Formats
FeaturesFact SheetsVideosData Essays
All PublicationsMethodsShort ReadsTools & ResourcesExpertsAboutNewslettersPressMy AccountContacted By Us?
DONATE

Read our research on: Gun Policy | International Conflict | Election 2024

Home Research Topics Methodological Research Data Science
Pew Research CenterDecember 7, 2020
3. The promise and pitfalls of using passive data to measure online news consumption

When it comes to measuring news consumption, tracking respondents’ digital devices does not capture all of their online activity

← Prev Page
You are reading page1Page2Page3Page4Page5Page6Page7Page8Page9Page10
Next Page →
When it comes to measuring news consumption, tracking respondents’ digital devices does not capture all of their online activity

Post Infographics

3. The promise and pitfalls of using passive data to measure online news consumption
When it comes to measuring news consumption, tracking respondents’ digital devices does not capture all of their online activity
How self-reported online news consumption was compared with passively tracked online activity
Estimates of online behaviors far higher in self-reported data than passive data
Estimates of news consumption higher by web traffic than survey, passive data
Those with untracked devices more likely to have mismatch between passive and survey data
Mismatches between passive and survey data vary by social media news use
Those who say news consumption is important to being a good citizen more likely to overreport their own news use
Lower knowledge of the media is not linked with more mismatches
Sample composition for passive panelists
Differences in survey responses between passive respondent panelists and general population sample
Those with untracked devices more likely to have mismatch between passive and survey data
Mismatches between passive and survey data vary by social media news use
Those who say news consumption is important to being a good citizen more likely to overreport their own news use

Pew Research Center
1615 L St. NW, Suite 800
Washington, DC 20036
USA
(+1) 202-419-4300 | Main
(+1) 202-857-8562 | Fax
(+1) 202-419-4372 | Media Inquiries

Research Topics
Politics & PolicyInternational AffairsImmigration & MigrationRace & EthnicityReligionAge & GenerationsGender & LGBTQ
Family & RelationshipsEconomy & WorkScienceInternet & TechnologyNews Habits & MediaMethodological ResearchFull topic list
Follow Us
Email Newsletters Instagram Twitter LinkedIn YouTube RSS

About Pew Research Center Pew Research Center is a nonpartisan fact tank that informs the public about the issues, attitudes and trends shaping the world. It conducts public opinion polling, demographic research, media content analysis and other empirical social science research. Pew Research Center does not take policy positions. It is a subsidiary of The Pew Charitable Trusts.

Copyright 2024 Pew Research Center About Terms & Conditions Privacy Policy Cookie Settings Reprints, Permissions & Use Policy Feedback Careers