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Pew Research CenterJanuary 19, 2016
Crowdfunded Journalism: A Small but Growing Addition to Publicly Driven Journalism

Kickstarter’s Journalism category trails nearly all others by a number of measures

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Kickstarter’s Journalism category trails nearly all others by a number of measures

Post Infographics

Crowdfunded Journalism: A Small but Growing Addition to Publicly Driven Journalism
Interest in crowdfunded journalism grows over time
Magazines are the most common project type, while websites bring in the largest share of funding
The Hungarian Wall: A Refugee Documentary
Third Grade Super Heroes Connect the Community and School!
North Korea Borderlands Reporting Project
Journalism projects funded on Kickstarter see growth over a seven-year period
The public supports a wide range of crowdfunded journalism projects
Media Diversified
Keep us alive covering conflict in the Middle East (!)
‘Prison Photograph’ on the Road: Stories Behind the Photos
Individuals more likely to produce books; media organizations more focused on websites
Nearly two-thirds of funded Kickstarter journalism projects based in the U.S.
Crowdfunded journalism projects spread over all seven continents
Documentaries and multimedia projects most likely to be conducted in foreign lands
Travel is a core component of many funded Kickstarter journalism projects
Nearly half of funded projects produced by individuals included travel
Funds pledged to Kickstarter journalism projects grew nearly every year from 2009 to 2015
Website proposals attract the largest share of total journalism dollars
Journalism project types vary widely in amount pledged and number of donors
Individuals account for a larger share of projects than of funds raised; for media outlets, it’s the reverse
Media organizations lead in expansion projects
Kickstarter’s Journalism category trails nearly all others by a number of measures
Media organizations produce roughly a quarter of journalism projects on Kickstarter

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