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Home Research Topics Race & Ethnicity Racial & Ethnic Groups Hispanics/Latinos Hispanic/Latino Identity
Pew Research CenterAugust 7, 2020
About One-in-Four U.S. Hispanics Have Heard of Latinx, but Just 3% Use It

Awareness of Latinx among Hispanics

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Awareness of Latinx among Hispanics

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About One-in-Four U.S. Hispanics Have Heard of Latinx, but Just 3% Use It
Most Latino adults have not heard of the term Latinx; few use it
Young adults, college graduates some of most likely to have heard of Latinx
One-third who have heard of the term Latinx say it should be used to describe the U.S. Hispanic or Latino population, but among
About four-in-ten who have heard of Latinx describe it as a gender inclusive term
Awareness of Latinx among Hispanics
Profile of Hispanics who have heard and not heard the term Latinx
Few have used Latinx, but those under 30 among most likely to do so
Young Hispanic women stand out among Latinx users
One-third of Latinos who are aware of Latinx say it should be used as a pan-ethnic term
Hispanic is the preferred term among U.S. adults with Latino or Hispanic origins
American Trends Panel recruitment surveys
Weighting dimensions
unweighted sample sizes and the error attributable to sampling
The term Latinx has seen a rise in online popularity since 2016, but its search level remains below Latina, Latino and Hispanic

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